Meggitt

Meggitt specialises in components and sub-systems for the aerospace, defence and selected energy markets. With a score of 6.31, it comes in at number 47.

Meggitt scores highly for its tailored propositions and standout visual style but it shines brightest for its ‘fearless’ and ‘courageous’ personality. This serves as a key differentiator in the engineering & industrial manufacturing sector. There are three key areas of opportunity for Meggitt. While the brand narrative does capture the story of the organisation, it only lives in the ‘About us’ section of the website and feels disconnected from other parts of the brand. The values ‘Integrity’ and ‘Excellence’ are generic hygiene factors and do not inspire action. In terms of ESG, there is a need for an overarching and more robust strategy. Meggitt details some commitments and actions for its people and the environment but does not include SMART targets, measurements or evaluation reviews – in other words, a plan to achieve its actions.